Do the Right Thing

Jim Jacobs- owner of Peak Ski and Board

This is my friend Jim Jacobs who owns Peak Ski and Board in Allison Park, Pa. Jim is a fine skier in his own right, but also very knowledgeable in the ski business and is an excellent boot fitter as well. He is a second generation ski shop owner and has taken Peak Ski and Board to new heights over the last several years. Consider that climate change has made local skiing challenging in recent years, the fluctuating economy, Covid years and other potential roadblocks to succeeding in business, Jim has flourished. Why?- because he cares about his customers. He takes time to spend with them, assessing their ability and matching those needs to new equipment that makes the customer’s skiing experience tailor made. He spent a good deal of time recently fitting my wife Janet with a new pair of boots that she says fit her perfectly. Jim knows what he is doing and spends the time making sure the customer is satisfied before they leave the shop. Just yesterday, I went in to get a new pair of liners for my ski boots which had become packed out, and he came up with a quick solution for me that left me with basically what felt to be a new pair of boots.

Peak Ski and Board ready for the new season.
New equipment coming in daily to Peak Ski and Board.
Flying Tom Florcik- owner of Trailflo Bikes
A well stocked TrailFlo Bike Shop

Above is my friend Tom Florcik who owns TrailFlo Bikes in the North Hills of Pittsburgh. As you can see from the photo above, Tom is an exceptional rider who is not afraid to get airborne. An amazingly skilled rider, but also a very good businessman, who has developed a loyal clientele among the serious mountain bike set in the Pittsburgh area. Why is Tom successful? Several reasons. He knows what he is talking about because he walks the walk on the trails and does not just talk the talk. He is a good rider. He also is his own chief mechanic often working on customer bikes himself to make sure they operate perfectly. Like Jim, Tom takes the time to work with customers and when a bike is in for repair, he looks for other things that might need attention. Like the other day, when he replaced my well worn bottom bracket, he fixed my dropper post cable because he noticed that a recent crash has basically broken the shifting device. I had been using it, but Tom noticed and fixed it without me mentioning it. He pays attention to the detail and really helps customers who bring him bikes that need attention after some serious abuse on the trails. Tom is an excellent businessman who runs a tight ship and also does the little things that customers should notice. Like giving steady customers a discount which always shows up on his invoice. Not sure many people thank him- but I always do because I appreciate it as a customer. I recommend Tom’s shop and Jim’s shop to everyone I know and to all that ask me about where to get ski equipment and mountain bike equipment. They are both highly recommended.

But this is not just a promo for Jim and Tom ,but a post dealing with a subject that kind of irritates me. With the advent of the internet, ski equipment and cycling equipment are all available on- line. You can get pretty much anything you want on- line and it is your right. What I find intolerable is when people come into a shop like Jim’s or Tom’s and take up valuable time having both guys work with them, only to leave after the advice, fitting, measuring, etc, and order what they need on- line. To have Jim spend time fitting you with a pair of ski boots, only to have the right boot selected and then go out the door and order on- line. Same thing with Tom. Come into the shop, have Tom spend time fitting you with a bike, get all the measurements, and then order on- line. Not only is that unscrupulous in my mind, but when it comes time for repair, oftentimes these people come into the shop expecting a quick repair on equipment that they didn’t even buy from Jim or Tom. If you want to order on- line which is your right, then be prepared to fix things yourself when things go wrong. Oftentimes, Jim and Tom know what happens and they repair the equipment anyhow because they will take the business. But don’t expect special treatment if you took up their time and did not buy from them. Unscrupulous in my mind. But maybe I am just old school?

These days, there are fewer and fewer specialty shops around. The big manufacturers will boost their volume by making deals with the larger sporting goods companies, oftentimes competing with those specialty shops. A number of years ago, I learned about a deal that a large ski manufacturer had made with an on- line dealer who ran his business out of his garage in Canada. The next day, he was in to see my friend’s specialty shop and expected high volume from the specialty shop for the same product. He was willing to set up an on- line competitor but expected his specialty shops to not only carry a large volume but spend time and money promoting their product. Suppliers are a little desperate today and oftentimes their fair- trade business practices get cloudy when they need to meet their budgets.

Things have changed and business is tough these days. I get it. That is why it is remarkable that some specialty shops still exist among the larger worlds of Dick’s Sporting Goods, L.L.Bean, REI, and other large box store businesses. My point is that if you like the attention you receive from a specialty shop, complete with excellent advice, workmanship, and repair, you need to support these guys. You don’t come in, suck all of that knowledge and pricing out of the owner and the shop and go get it cheaper on- line. Yes- you might be able to get a better price sometimes, but you will never replace the time, effort, and service that you receive from a specialty shop. The good thing is that there are enough of us who support shops like these and keep them going with our business. Because we appreciate their attention to detail and attention to us as customers. Ok- off the soapbox now. Thanks for reading.

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Neighbor Joe

My neighbor Joe

This past fall, my new neighbor Joe and I talked about skiing. Imagine that! Anyhow- he told me he used to ski and wanted to take it up again. Well, when someone says that to me, I light up like a 100 watt bulb and shine brightly. I told him about my friend Jim Jacobs who would take care of him from Peak Ski and Board and that his old equipment would no longer fit the bill. He had purchased some new boots but was in sore need of some new skis seeing that his were around 20 years old. He and his wife Chico went to see Jim and he bought a new pair of Volkls. He was happy and wanted to show me his purchase. I gave him a pair of straps to that he could avoid edge damage when traveling and he was excited to start after so many years away from the sport.

So, I took him during the week to Laurel Mountain which is a great place to ski here in the Laurel Highlands about an hour and a half from where we live. I ski there a lot and consider it my home area. I beat poor Joe’s ear all the way up because when the subject of skiing comes up, again, I go into high gear. I told him things he should know, and a lot of trivia that perhaps he did not need to hear. I also told him a lot of my stories from my skiing past and present and when we pulled into the lot at Laurel, he was ready to ski and not just listen to me anymore. LOL!!

Bluebird Day looking into the Ligonier Valley

It was a great day to ski, very scenic with fresh snow and a beautiful view into the Ligonier Valley. Joe loved it and after he got his feet under him again, he started to ski like he used to ski back in the day. He loved his new skis and all in all, it was a great first outing for a guy who hadn’t been on the slopes in quite some time.

Joe is a retired Lieutenant Colonel in the Air Force( as is his wife Chico), and also a retired Delta Airlines pilot. Needless to say, Joe and his wife travel a lot and it was a little bit of time before I got him out again, back to Laurel, this weekend. Again, another bluebird day, and Joe loved it. I introduced him to a lot of people that are my friends and he asked me later if I knew everyone at Laurel. I said,” when you ski there a lot, you get to know people as the atmosphere at Laurel is conducive to that”. It is like a private ski club, in a way, and has a totally different feel from the other two resorts that Vail now manages and owns.

Sunset at Laurel Mountain- photo by Rob Slater

He skied mostly by himself as he wanted me to enjoy Wildcat like I usually do. (the steepest slope in Pa.) We connected from time to time but for the most part, Joe was enjoying all that Laurel had to offer, on his own terms without any interference from me. After a slice of home- made pizza at the Pie Shoppe in Laughlintown, ( he treated), we drove back through the scenic Ligonier Valley, talking about skiing and the possibility of him skiing with his buddy in Park City now that he has all his stuff, a military season pass from EPIC, and two days under his belt getting back into the swing of things.

I guess the thing I like the most about my time with Neighbor Joe, besides him being a good guy and enjoying his company, is that I could help him get re-acquainted with skiing. One of the things that I like to do most is just that……….get people into skiing,or back into skiing. When I used to teach, the greatest joy I had was to see someone “get it”, or improve, with a big smile on their face. I try to go out of my way to see that people get a good start, get the right equipment, and realize what great things the winter can provide. I also like to introduce them to my friends and people that I know in the sport that can become their friend too. Skiing is not only great sport in which to partake, but the people, the atmosphere of a great little ski area, and the whole feeling is something that one just has to experience. It is wonderful to see fresh snow on the ground and on the trees as you drive into Laurel. You park, walk across the street to the lodge and people are smiling. They greet you and everyone is excited for another great day. Everyone’s troubles, worries and concerns, melt like snow on a hot sunny day when you show up at a ski area ready to hit the slopes. It is an escape from politics, pressures of the job, and personal troubles. No matter what ski area you visit, there is a positive feeling that abounds. Laurel Mountain has a special feel and even though it doesn’t have the vertical of out west areas, or New England areas, for an hour or so from your house, it is a good place to go while you get ready to take your western or New England trips.

Joe not only got a chance to get another day in, but he also saw why I like Laurel Mountain so much. Not just the skiing close to home, but it is the people that make the place tick. The employees are really friendly, happy to see you, and work tirelessly to make the experience great. The regulars all greet you and you feel in a way that you are in your own private place of enjoyment. Joe found out what a wonderful place Laurel is, and he will be back as soon as possible. Think snow, go to Laurel Mountain, and thanks for reading.

Laurel Mountain buddies.

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Overload

Have to tell you folks that no one loves the anticipation of ski season more than me. When that first frost comes or the leaves start to change and I smell the fires burning, I start to think about when the first turns will be made. But typically, I show some restraint. When the Ski Magazine comes to the mailbox in August, I set it aside because I don’t want to start reading that until maybe October especially if I am in no need of equipment for the upcoming season. Which is where I am right now. I have all my skis tuned, Janet’s tuned, and am in no need for further ski apparel. So in those years, October is fine for opening up the mag and seeing what is new and perhaps read a review or two. I start to look on the Outside channel and Netflix and Amazon for some ski flicks but only start those in maybe November. But have you noticed how we have been bombarded with social media all summer long and the hype for the ski season began almost as soon as the old season ended. In many cases this past season, the end was much later than usual with the Beast and western areas like Mammoth closing well after Memorial Day and into the Fourth of July.

Now again, don’t get me wrong. I love skiing and talk about it all year, but this year, the media hype began in July and didn’t stop all summer. While I was into the mountain biking season and enduring the early season rain followed by oppressive heat and finally some nice September weather, the videos, clips, emails,and more videos all came rushing in on Facebook and Instagram and kind of confused me a bit. Is this summer or is it just an extension of a year long ski season defying the global warming discussion? I mean come on? What was once a great flick about guys sending it in far away places in steep terrain and endless powder, became commonplace. I was not impressed because of the overload of visual eye candy almost to the point of me thinking I could do all of what Mark Abma does or Sage does, and not even blink an eye. I can ski like that, right? It is not sensational anymore because there is just so much of it. We are desensitized and duped into thinking that we are those heroes and we can do all of that and better sign up for it for the season.. Which is what I did. I fell for it hook, line and sinker and bought Ikon, Epic  all before the last turns were made on Superstar at Killington in May. I didn’t want to miss out, made the ski plans with my friends, and signed up per all the savings and media hype.

I even bought my wife some new boards at the end of the season sale at Peak Ski and Board here at home and put them on the shelf freshly tuned and waxed for the upcoming season. If they did a survey on the typical skier who buys into the media frenzy, my face would appear front and center and as much as I complain about seeing ski flicks and clips all summer, it got to me. I needed to be ahead of the game and I was the perfect victim of advertising and promotion by the equipment manufacturers, the resorts and their passes, and even the FIS who enticed me with stories of the superstars on the World Cup of whom I am a big fan. I am complaining but yet I am the poster child for the ski consumer that they all want.

Last night I dreamed I was having a conversation with shop guys about ski equipment. The strange thing is that it was old equipment. I suppose in my subconscious, my fear was I was not up with the latest technology and was far behind for the coming year. I dreamed I saw perfect conditions but for one reason or another, I was not able to get to the hill and make the first turns. I woke up in a cold sweat thinking I was going to miss it and be out of the loop or out of touch. The promoters have even invaded my sub-conscious. What is a guy supposed to do? I will tell you what………relax!!!. It will come soon enough and there is a lot of fall weather to enjoy still on the bike and some hiking with my wife in the meantime too. The chairs are not spinning yet so relax. Enjoy what is now and not what is coming soon enough.

Did you get sucked in too? Tell me about it. We all need to take a deep breath. LOL!! Thanks for reading.

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It’s the little things that matter.

I don’t know about you, but the older I get, the more I think time is flying by. The days, the months, the years, all seem to advance so quickly. I seem to be on a rocket ship flying through the universe with planets, asteroids, stars, whipping by the body of the rocket at a rapid pace and I don’t even have the chance to observe them in detail. That is why I am making an effort to hit the reverse thrusters and try to enjoy the little things that matter. When you value the little things, it slows life down a bit. Take for instance these mums in front of my house.img_1082 I have taken notice each day of their blooming pattern. I take the scenic route to work and instead of taking the major state route, I take the road less traveled which allows me to enjoy the changing of the leaves which happens before my eyes just like the blooming of the mums. jilllake
I don’t go to the store and get the plastic bag of apples. This time of year, I go to the local farm market and get what is fresh. I look at the apple that I am about to eat from the farm and value the crisp, juicy, taste instead of the dried, tasteless bag of apples that came out of the cooler at a refrigerated distribution center warehouse.
My wife gets a kick out of me running out of the house at night to see the space shuttle fly across the evening sky. I get my notice from NASA each day and make an effort to see the shuttle. It is the fastest thing in the heavens on most evenings and its path intrigues me. Similarly, I get my telescope out to view the planets and get excited to see a little white sphere in my lens with smaller white dots that are the moons surrounding Venus or the ring around Saturn. I text my son to come out and see and he says to me,” Dad, I see it ten times better on the Internet.” They say little things amuse little minds but I think little things are what slow things down a bit. Looking at the stars on a night ride on my mountain bike. Whenever there is a break, I look up. night-ride-october-2-of-1

While I am on the subject of little things, lets talk about little kindnesses which we are afforded or afford each day. Things are hectic now and there is a lot of pressure just to get through life for most people. But when you slow down, and appreciate the little things that people do for you, it enhances your life experience. When my wife gives me a hug, a kind word from a friend, support when you are down. These are the little gems that make life easier. People do nice things for me all the time and I appreciate them. Patrick Dahlkemper did me a huge solid on a root canal. Barry Jeffries always takes care of me at Dirty Harry’s Bike Shop. Richard helps me out with a recent ski boot purchase at Peak Ski and Board. They don’t have to do these things, they do them because they like me. Go figure! I tend to have the Irish National Curse and always want to pay them back immediately. But I need to slow down and appreciate the kindness that they give me just because. On the “pay it forward” path, our lives are enriched when we afford little kindnesses to those we deal with on a daily basis and to the ones we love. I need to hold Janet’s hand more often. I try to always be there to help friends whether they are in need or just support them daily. The Golden Rule is sometimes lost today in this self serving world of ours. We are compelled to be kind to others not because they did something nice for us, but because we are all in this together. At the risk of being cliche’, ” All lives matter.” And as a believer, I know we are compelled to behave this way. So, as the seasons change, try to hit that reverse thruster, and enjoy the small things in life. That red oak leaf on your entrance mat that ushers in the fall season. That first sip of apple cider. The crackling of a fire, paying it forward. Even a little donut. img_1083 Thanks for reading.